Sheffield Lake, Ohio

Digital Media Services & Pricing

Website & SEO Services

All prices are subject to change without prior notice
Prices updated March 2020

 

SEO 

Get to the top of Google Search in your area!

Includes:

  • In-depth keyword research to increase ranking
  • Keyword tagged images
  • Title Tags and content review
  • One SEO focused content-rich quality blog with images
  • Pagespeed optimization for desktop and mobile (how fast your site loads on a desktop, tablet, and mobile)
  • Google & Bing search engine registrations (if not active for your business)
  • Up to 5 main keywords, including trending long-tail keywords specific to your niche
  • Keyword optimization for desktop and mobile searches
  • WordPress or Squarespace platforms

**ALL organic rankings – No Search Engine Marketing (SEM), Adwords, or Pay Per Click (PPC) needed unless you want to run a campaign.**

$600/month (one website, 10 hours/month)

 

 

Content – SEO Keyword Focused Blog

Content is King!

Stay ahead of your competition by adding new, fresh content to your website at least once a week.
Professionally researched and written, high quality, content keyword researched and targeted to your business niche, with no grammatical errors.
META tagged and optimized images included.

  • 300-500 words – $50

  • 501-800 words – $75

  • 801-1,000 words – $95

  • 1,001 – 1,200 words – $120

SPECIAL! Four (4) 300-500 word blogs – $175

 

 

Website Creation or Update/Rework

Your business has a brick and mortar location and it should have a home on the internet as well!

Be where your customers are! Get on the Digital Media train and let your customers see into your business world with a great website.

  • WordPress Platform 
  • You can provide hosting on GoDaddy or I can provide it for an additional fee (included in quote)
  • SSL compliant (https) for better SEO ranking (if providing own hosting, must purchase SSL certificate)
  • Complete page by page SEO (one main keyword per page, including local and long-tail trending keywords)
  • Appropriate images to your business niche optimized and tagged 
  • Responsive & Dynamic WordPress Theme (so your site is mobile-first ready for Google)
  • Up to 5 pages with a blog page and up to 2 SEO keyword-focused blogs to get you started (if you want a blogging option)
    Home, About, Services/Products, Blog, Contact are basic pages – can discuss other options 
  • Social Media & Directory (Google My Business & Bing Places) integrated

Starts at $1500 (setup fee included)

E-commerce integration is extra – can quote a price after assessment

 

 

Single Page Website (Landing Page)

Make your presence known with a simple, yet elegant, single-page website that describes your business, lets people know your hours and directs them to your social media presence. Not optimum for effective SEO, but gives you a digital calling card.

You can collect contacts and let people request information from this style of website. It can also be used as a landing page for any social media or digital marketing.

  • WordPress Platform
  • Complete SEO, including local and long-tail trending keywords specific to your niche
  • Appropriate images to your business niche optimized and tagged 
  • Responsive & Dynamic WordPress Theme (so your site is mobile-first ready for Google)
  • Social Media & Directory (Google My Business & Bing Places) integrated

Starts at $500

 

NEW!
Facebook Awareness & Branding Campaign

Build your brand awareness on Facebook and reach more people in your area with a targeted Facebook ads campaign. Think of this as a digital billboard, but unlike a physical billboard, you can track your impressions and reach!

  • Brand awareness gets people talking about your business
  • Reach promotes your business locally to those who are searching for similar businesses and services
  • Build your online reputation and following

Ads are also shared on the Facebook Audience Network and Instagram for maximum exposure.

$600/month – includes $150 ad budget
3-month minimum commitment suggested for optimal exposure and results

 

 

 

Hourly Services – $75/hour, 2-hour minimum

 

Social Media & Directory Management

Monitor and manage up to 2 platforms (will build out if the business is not currently on any platforms)
(Facebook, Twitter, Instagram, Pinterest) and your Directory presence (Google My Business, Bing Places)

Up to five (5) postings a week on Facebook, Twitter, Instagram, and Pinterest platforms and once a week post on Google My Business

  • Increase social media followings/likes
  • Postings made during peak engagement times
  • Incorporate appropriate hashtags on Twitter, Instagram, and Pinterest
  • Encourage and influence social media shares
  • Build your brand and community awareness
  • Feature your products and/or services
  • Answer Facebook Messenger requests (you provide a basic question/answer template)
  • Reviews Management included

YouTube

New – Set up your business channel with SEO-focused tags and copy, including your videos.

Established – Audit and appropriately tag videos and update channel. Link your website (if I am doing website management) with videos and insert them into your site. Proper page SEO and copy.

 

Facebook Ad Campaign

Includes: 

  • Custom landing page
  • Custom contact forms for collecting leads (can go to your own CRM like Salesforce)
  • Set up the ad campaign with your choice of:
    Static images
    Carousel (products and/or services)
    Videos
  • Detailed targeting
  • Daily monitoring and maintenance of ads

The client provides an ad spend budget – I will suggest a daily or fixed budget after objectives are discussed.

 

 

Advertising Media Planning & Buying

Print, Digital, TV, Radio

Tell me your advertising objectives and I will find the best platform and deals for your business. Save time and money and make sure you’re advertising in the right media! I have over 30 years of sales experience including print and digital media, so rest assured I will find the best deal for you!

 

 

Graphic Ad Creation

Print and Digital Media

I will create your advertisements to the publisher’s specs with creative copywriting and a strong Call To Action (CTA).

JPG, PDF, or PNG files (depending on the specs for the publisher)
Digital Media is optimized for the web

 

 

Website and Social Media Audit

I will go through your website and social media thoroughly and report back to you what is working and where/how we can improve. 

1-hour

 

Digital Consultation

Are you more of a do-it-yourself kind of person with your digital media?
Want a 6-month to a year-long plan to improve your online presence without a monthly fee? 
This is just for you!

Approximately 4 hours – 3 hours audit and plan, 1-hour in-person meeting to go over the plan with you

 


Contact Laura Bock today for your free no-obligation digital media services consultation. 

Let’s work together to build your local online presence – Your business will thank you!

 

Digital Media Consultation